• Complete retail rebrand - 2 Provinces. 56 stores. 4 weeks.

What we did

The Challenge

This rapid transformation and rebrand needed to encompass all brand intentions and merchandising tie-ins. Costs needed to be kept low and it was important to create a smooth transition for dealer owners, who were being introduced to a new brand concept, for the 1st time.


Project management +

Design & Strategy
Concept Development
Assessment & Audits
Prototyping & Production
Fabrication & Retrofit Specifications
Distribution & Install
Quality Assurance
Operations & Administration
Dealer & Landlord Relations

The Result

Our specialized team successfully converted fifty-six locations during a 4 week period. The initial design and strategy phase occurred over a 2 month period, while congruently manufacturing and refurbishing fixtures, to have packed and shipped at the start of the 3rd month of the project. Shortly thereafter stores were renovated within 2 days, each location would first close, then re-open as a bright, beautifully branded retail space. Working closely with our Clients, we lead a complete interior and exterior retail store transformation, including budgeting, cost management and dealer payment. Deemed a success, each location transformed within a cost below $25K!

The Outcome

4 weeks



56 locations




$25K per store



685 fixtures produced



256 store visits



18 dealers



To learn more about this case study please fill out the contact form and reference the name of the case study.